Every man’s memory is his private Literature
-Aldous Huxley-

‘Every person’s memory becomes their own philosophy.’

The Sulwhasoo Spa is a space where you can feel the value of harmony and balance pursued by Sulwhasoo and its philosophy that encapsulates the wisdom of Asia. Sulwhasoo Spa was designed to convey the message of “creating a story from your very own memory” after you receive continuous care and service from a therapist.
From the moment you enter the spa to the moment spa care is over, experience a variety of techniques used to express the brand story and craftsmanship as well as the beauty of Korea as reinterpreted in this contemporary space. The waiting room at the spa includes a piece of collaborative art by the master craftsman who created 10-Panel Palace Plum Flower Embroidery in the early 20th century that incorporates the special techniques of traditional Korean embroidery.
The “Yunhwemae” is a wax sculpture of Japanese apricot flowers. This craftwork is also made according to traditional methods. It was reborn as a display production that expresses the brand philosophy and heritage pursued by Sulwhasoo. The spa is located in LOTTE HOTEL SEOUL, built in 1979 in the heart of Seoul, a historic city. Its floor plan is similar to LOTTE HOTEL SEOUL rooms, and you can feel the metaphorical beauty of traditional Korean beauty in a cozy and relaxed atmosphere.